Product

Everything Sheevook does

Sheevook covers planning, making, publishing, answering and measuring in five places: Plan, Create, Publish, Inbox, and Measure.

Plan

Decide what this month is for

Set the goal, who it is for and the result that counts, then hang the campaigns and ads that carry it out on that plan.

Plans: Say what a period is for: the audience, the results to reach, and the campaigns that carry them out.
Campaigns: Each campaign carries one goal with its content and ads: a launch, a seasonal offer or a running series.
Ads: Plan paid campaigns beside the posts they amplify, and read results from a connected ad account.
Nothing changes on its own: Suggested ad changes wait for you. An ad account is only touched when you press apply.

Plan in detail

Spring planExample

For: Homeowners within 15 miles
Counts as a result: A booked job

Booked jobs so far26 / 40

Spring tune-up offer6 posts, 1 ad
Ask for reviews4 posts, 1 text
Water heater guide3 posts, 1 email

Create

Write it once, in your own voice

Write one post and get a version made for each of 21 platforms, with the picture or video it needs, based on what your own website says.

It reads your website first: Give it your address and it learns what you sell, who buys it, your local market and the rivals you name.
A native version per platform: Each of 21 platforms gets its own length, format and link placement, from that platform's documented rules.
Graded before it ships: 13 checks flag filler, vague claims, hard reading and figures that need a source, while you write.
Images that fit every size: One picture is made per idea and cropped for each platform, with your headline set in exact type.
Video with captions built in: Short video is assembled shot by shot with burned-in captions, and can animate your own product photo.
Prices before you press: Every image or clip shows its cost before it is made, and a monthly ceiling stops spending past it.

Create in detail

One idea, written onceExample

Same-day water heater installs, now six days a week.

Google Business Profile286 chars
Facebook412 chars
Instagram138 chars, image

Specific88 / 100

Easy to read74 / 100

Publish

Approve once, and it goes out

Approve a post and it publishes on time to the accounts you connect: 17 platforms directly, plus text messages, email and your own link page.

Approvals: One approval covers every channel, and a client or manager can sign off from a link without an account.
Calendar: Every post sits in one calendar and goes out at its own time, with the platform's real answer recorded.
Text messages: Text people who agreed to hear from you, through your own Twilio account, only from 8 AM to 8 PM their time.
Email: Write an email once, send it to your subscribers, test two subject lines and see what each one did.
Bio page: A link-in-bio page made of your own short links, so every tap from a profile is counted.
Honest about AI: Generated pictures and video stay marked as AI, and the mark is sent wherever a platform accepts one.

Publish in detail

This weekExample

Mon
- 9:10
Tue
- 8:30
- 12:15
Wed
Thu
- 6:00
Fri
- 11:20

Harbor Plumbing: spring tune-ups are $20 off through Friday. Reply STOP to opt out.

Text to 214 subscribers at 10:00 AM their time

Inbox

Answer everyone from one list

Comments, mentions, direct messages and Google reviews arrive in one list, with a reply drafted and nothing sent until you approve it.

Messages: Comments, replies, mentions and direct messages, read from each connected account as far as its API allows.
Reviews: Your Google reviews and replies, with rules that stop a reply from offering a reward or confirming someone is a patient.
Listening: Public posts on Hacker News and Bluesky that mention the words you choose, even when nobody tagged you.
Shared with your team: Assign a conversation to a teammate and keep saved replies, while every reply still passes the same checks.

Inbox in detail

Waiting on youExample

G
Review5 out of 5 stars
Fixed our leak within the hour and cleaned up after.
Reply drafted
Comment
Do you service Elmwood?
Reply drafted
Message
Could someone come Saturday morning?
Assigned to you

You approve every reply before it goes out

Measure

See which post brought the customer

Links in your posts become your own short links, so clicks, sign-ups and sales trace back to the post that earned them.

Analytics: Results ranked on revenue, then conversions, then clicks. Engagement is the fallback, and it is labelled one.
Owned short links: A click on a post's link is credited to that post, with nothing to install. One snippet adds sign-ups.
Return per client: Compare what each brand or client actually returns, side by side.
Client reports: Share a frozen report behind a link you can revoke, with every stand-in figure labelled on the client's copy.

Measure in detail

Spring tune-up offerExample

Every post carries its own link back to the site

OutcomeRevenue$3,840
OutcomeBooked jobs27
ProxyClicks612
ProxyLikes1,940

Ranked on revenue. Clicks and likes show here but never count as results.

Across all five

Many brands, one login
Each brand or client is its own project, with its own accounts, content and results kept apart.
Claude can set it up with you
Connect Claude and it walks you through linking each account in your own browser. You keep every sign-in.
Works before you add any AI
Every step has a rules-based floor, so it works with no AI key at all, and AI runs only where it adds something.
Bring your old schedule
Import a Buffer or Hootsuite export. Nothing is saved until you have reviewed what will be created.

Who it's for

Anyone with something to sell

Find the line that sounds like you. It is the same product each time, used a different way.

Local businesses
Plumbers, salons, gyms, contractors
- Post to your Google Business Profile beside your social accounts
- Answer Google reviews from the same list as your comments
- Text customers who opted in, never before 8 AM or after 8 PM
- Leads from Angi count as results, next to the posts that drove them
Agencies and freelancers
Social media managers, consultants, studios
- One project per client, each with its own accounts and results
- Clients approve from a link, with no login to manage
- Send a report behind a link you can revoke
- Compare what each client's marketing returns
Startups and software companies
Founders, product marketers, developer tools
- Launch posts written for Hacker News, Reddit, X and LinkedIn, each in its own form
- Sign-ups traced back to the post that sent them
- Hear when Hacker News or Bluesky mentions you
- A steady cadence before you can hire a marketer
Creators and personal brands
Coaches, writers, educators, artists
- Short video for TikTok, Reels and Shorts with captions burned in
- One idea published everywhere you have an audience
- A bio page where every link is counted
- Replies and direct messages from every account in one place
Shops and restaurants
Online stores, cafes, boutiques, bakeries
- Pictures based on your own product photos
- Instagram, Pinterest and Facebook from one draft
- Offers by text and email to people who signed up for them
- See which post turned into an order, not just a like
Nonprofits and community groups
Food banks, charities, clubs, churches
- A donation through Stripe counts as the result, next to the post that brought it
- Volunteer and newsletter sign-ups on your own site, traced the same way
- A report for your board behind a link you can revoke
- Replies, messages and reviews in one list a small team can keep up with
Health and wellness practices
Therapists, dentists, clinics, studios
- Review replies that never confirm someone is a patient
- Claims checked against the limits your category carries
- No invented testimonials or synthetic customer faces
- A calm, approved schedule instead of posting on the fly